Mainstreethost Search Marketing Blog
Archive for the ‘Local Optimization’ Category
Local SEO Checklist for New Websites [VIDEO]
Google Can Photograph Your Business!
In a few select U.S. cities (Orange County, Phoenix, Bay Area CA, San Antonio, St. Petersburg), and a few other countries, you can apply to have Google photographers visit your business location and take photos for your Google Place page. With the increasing shift towards local based search, this could be the next big advancement [...]
Business Directory Questionnaire
As business directories continue to grow and become a major part in search marketing, Mainstreethost strives to provide their customers with the latest in industry requirements. Below is a short survey that we ask you to participate in. All answers are confidential and will only be used by Mainstreethost in their effort to provide the [...]
Mobile App Generating Calls to Businesses Every Other Second
The local business directory Yelp has announced that their mobile app is generating calls to businesses “every other second” in December of 2010 alone. This does not include business generated from Yelp’s PC audience. Yelp announced that 35% of all searches on Yelp.com came from their mobile application. Here is some more information from Yelp [...]
Things to Avoid With Google Places
As Google Places becomes more and more important in local search campaigns, there are some things you will want to avoid when creating and updating your business profile. The list of things to do is much larger than the things to avoid but here are some quick tips – DO NOT: – place physical locations [...]
Google Adds Sales Reps to Push Local Based Services
According to The Wall Street Journal, Google has added several hundred new sales representatives to push their Local Products which include Google Place Tags and Google Boost. Currently, Google Place Tags go for $25 per month and add highlighted information to your Place page. Google Boost is similar to Google AdWords to where you can [...]
Recent Upgrades to Bing – Maps, Local, Mobile, Travel and Image Search
At Bing’s search event in San Francisco on the 15th of December, Microsoft unraveled updates to their maps, local search, mobile services, travel and their image search. Most of the new features will be available within a month or so (if not already available now). Visit Bing’s Fall Update page for more information on the [...]
Google Places changing SEO strategies
Over the last few weeks, there have been some pretty major changes in Google’s SERPs. There has been an increase in Google Places pages incorporated throughout the organic results. With this, comes a change in how SEOs approach their campaigns. Mainstreethost’s Research & Development Department has aggressively researched Google Places over the past 6 or [...]