The importance of marketing on multiple channels (in-store, on your website, via email or social media, in print, etc.) is undeniable; especially during the holidays. Consumers actually expect it from you.
Don’t believe me? Check out our infographic chock-full of stats that prove the importance of multichannel holiday marketing.
We’ve created a handy list comparing the pros and cons of both mobile websites and responsive design to help you find the best fit for your business.
There are endless statistics on mobile marketing, but here are a few that help illustrate why it is crucial for your business to be mobile friendly, if it isn’t already.
It’s clear that a website built using responsive design is the answer to your mobile website woes. Stop turning mobile users away from your website. Mainstreethost graphic designer Mike Biondo’s latest infographic displays some of the most compelling statistics supporting the benefits of responsive design.
Keeping a keen eye on your finances and staying up to task on various responsibilities is easier said than done. While every dollar your spend can make a huge difference, there are several useful mobile applications you can use to better your business and flourish in todayâs fast-paced, competitive, on-the-go environment. Apple has a page dedicated to iPhone apps specifically made for business.
It’s a debate that has been ongoing for years: should businesses be spending time and money on separate mobile websites and mobile applications, or should they strictly adapt their current site with responsive design? Ian Lurie, CEO of Portent, recently wrote a guest blog post for Forbes.com, detailing why you should stray from investing time,… Read more »
Last week, Mark Zuckerberg spoke at the TechCrunch Disrupt SF 2012 conference. I read a recap of the speech on Adweek, according to which Zuckerberg made one thing especially clear: Facebook is committed to mobile. He stated that users spend more time on Facebook through mobile than desktop, and more users visit Facebookâs mobile site… Read more »
17 R’s of Mobile Marketing Infographic From: HubSpot Marketing Software
Are you reaching out to smartphone users with mobile ads? If not, the following data may make you think twice about doing so. According to Google and the Mobile Marketing Association, 58% of Americans access the internet via their smartphones daily. 53% of them access the internet multiple times each day (via their smartphones). 68%… Read more »
When you think of mobile search, you probably think that it is only done “on the go”. A recent study by Performics shows otherwise. In a study conducted in February, 502 participants were asked to access the mobile web at least once per week. Results of the study show that many mobile searches occurred while… Read more »