The Canadian Anti-Spam Legislation of 2014 is pretty restrictive. Here are some tips to help you understand and abide by CASL’s rules.
Your website is a vital member of your marketing team; and in today’s consumer-driven digital world, above all, its main responsibility is to provide your online users with a stellar experience – start to finish.
Because of this, business owners and other marketing professionals must look at their employee, ahem – their website, with a discerning eye and perform an evaluation to ensure it’s working hard for the users and no one but.
As Googleâs algorithm continuously evolved, it wasnât going to be long before Google+ played a role in search results. Content associated with a verified account would soon affect your place in search ranking. Now, thereâs no telling if itâs already begun to play a role in organic search, but it certainly willâmost likely in the very near future.
Everyone says content is extremely important for SEO. But why? Here we examine Search Engine Optimization (SEO) with Google as the primary example.
A few years ago, Ciscoâs VP of Marketing and Emerging Technologies, David Hesh, forecasted that by 2013, 90 percent of all internet traffic would be consumed by video. Itâs no wonder why online video has garnered its fair share of recent conversationâand deservedly so. Adding video can effectively boost engagement, click-through rates, and ultimately, conversions.
AsÂ MovemberÂ came to an end, we had a chance to look back at the month-long facial hair growing event and as promised, below are the “after” photos of theÂ contestantsÂ along with animated GIFs for your viewing pleasure. We’ve also included Mainstreethost’s Ladies of Movember.
OK, so you’ve seen this before–many, many times before–and you certainly can expect to see it again. It’s the age-old debate of whether or not businesses should invest the majority of their online marketing budget toward search engine optimization, pay per click or both. Small businesses understand the fundamental challenges that go hand in hand… Read more »
I spend the majority of my days writing and reading blog posts. Through crafting my own posts and through reading the words of others, I’ve come to realize that while each high-quality written piece is high-quality in its own unique way, mediocre blog posts/articles/news stories often have certain features in common, features that are mildly… Read more »
“The medium is the message.” – Marshall McLuhan Earlier this week, Twitter debuted the new Twitter profile, which now features a header image. The header makes Twitter profiles much more visually appealing, and people have been quick to declare it reminiscent of the Facebook cover photo. Twitter’s recent change caused me to contemplate the increasing… Read more »
This past Sunday, as I engaged in my usual ritual of perusing my Twitter feed before going to sleep, I came across a story that is pure entertainment-news gold for all of the producers at E! News and editors at People magazine: Ryan Reynolds and Blake Lively got married! I saw numerous tweets sent out… Read more »