If you run a non-profit organization or are raising money for a charity or non-profit cause, it’s time to ride the wave of the future and learn all there is to know about crowd fundraising (also known as crowdfunding). Harnessing the power of the Internet and the unparalleled reach of social media, crowd fundraising is revolutionizing the way non-profits run their campaigns, with a pointed emphasis on the value of smaller donors as opposed to mega donors.
The internet’s most recent tomfoolery gone viral soared into many of our Facebook newsfeeds and Twitter timelines Wednesday morning, feeding our friends and followers to the latest social media prank.
Thanksgiving Weekend is, of course, a time to reflect on everything we are grateful for. An extended weekend for most, you likely reveled in the spirit of family and friends, delectable dishes and desserts, and an overwhelming amount of football. As I returned to the weekly grind on Monday, sleep deprived yet eager to get… Read more »
It is no secret that the majority of businesses are seeking ways to market their brand via Facebook and Twitter, with each site becoming an integral aspect of their marketing strategy, whether it’s to attract future leads or to build relationships and target an audience. Due to their irrefutable success and constant growth, both Facebook… Read more »
The complexity of social media continues to be somewhat of a thorn in the sides of a number of brands. In a blink of an eye, back when Twitter was gaining more and more traction and Facebook had already asserted itself as a social-media juggernaut, Instagram exploded in popularity and relevance — as did Pinterest,… Read more »
For the past several months, I’ve struggled to cope with an embattled relationship with the location-based social app Foursquare. I’ve resisted the urge to flood my Facebook and Twitter timeline with useless check-ins to the gym or the office. Initially, becoming the mayor of my favorite restaurant and earning badges for frequent check-ins was enjoyable… Read more »
Surely, Target has always taken pride in its innovative marketing campaigns. From quirky television spots to social media interactions, the retail giant rolls out something new and creative for each and every season. This fall is no exception. A couple of weeks ago, Target released this 30-second free fall appropriately entitled, “Falling for Fall,” in… Read more »
Source The undeniable popularity of Pinterest makes it a great marketing opportunity for businesses, brands, and websites that fit with the visual nature of the digital corkboard-style site. Pinterest has endeared itself in the eyes of women everywhere with its beautiful, aesthetically pleasing, and eye-catching images. Repinning images of things like food, fashion, furniture, and… Read more »
Yesterday morning, while perusing Twitter, I came across this tweet on my timeline: This statistic, which signifies the power, popularity, and prevalence of Facebook, surprised me. Of course, Facebook has become a societal symbol, an icon of the current zeitgeist. Spawned by an undoubtedly brilliant yet somewhat enigmatic college student, it has an alluring, almost… Read more »
Can one live in the year 2012 and not become swept up in the Instagram wave that’s cascading over society? Yes, though all of those people are stronger than I am. Initially, Instagram simultaneously perplexed and deterred me. Content to remain on the shore with fellow Instagram scorners and scoff at those swimming in a… Read more »