Twitter-Google Partnership

How the Twitter-Google Partnership Will Impact Marketing

The digital world is a-blazing following the announcement of a new and improved partnership between Google and Twitter. This alliance is going to take the impact of real-time marketing to a whole new level, as relevant tweets will begin to display in Google search results within moments of being posted.

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Marketing Lessons Learned from Tim Hortons Roll Up the Rim to Win Campaign

6 Valuable Lessons from Tim Hortons’ Roll Up the Rim to Win Campaign

Despite my inner turmoil dealing with constant Roll Up the Win losses – it got me questioning “Why? Why am I doing this to myself? Why do I keep returning to something that gives me constant disappointment? WHY?”

Not only that, but how can I take my own addiction for this promotional giveaway and apply it to my own clients? This is what I learned…

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