Posts Tagged: content marketing

10 Tips for Killing Wordy Writing

Oh Boy

Doesn’t wordy writing drive you crazy? It’s easy to spot a wordy sentence or paragraph when you’re the reader, but sometimes it’s hard to be succinct when you’re the writer.

During the summer before my junior year of college, I interned for my local branch of the National Writing Project. I had the wonderful opportunity of working with different kinds of writers—poets, short story writers, non-fiction writers. Every day, I’d listen as people read aloud part of a piece they’d been working on. I quickly discovered that incredible writing is wicked tight writing.

When writing is tight, every word is significant. There’s no wordiness or redundancy. It sounds great, but all of us writers know that it takes a lot of messy editing to get those clean sentences. So here’s some help in eliminating unnecessary words: a list of phrases that you can put on the chopping block, and what you can replace them with.

Use Project Management to Win Content

Mainstreethost logo

Despite the Panda update and a general consumer shift toward trusted sources, many online publishers are still finding that quantity is more profitable than quality. Any marketer that wants to win the long game knows that you can’t retain customers or persist in the search engines without quality, so we find ourselves in a catch-22.

Five Pieces of Panda-Resistant Content Worth Adding to Your Website

content marketing

So Panda hasn’t battered your website for thin, useless or duplicate content. You’ve taken the necessary steps to “Panda-proof your website.” Blogs are a great way to drive traffic and build brand awareness, but there are other types of content you can offer your visitors besides blogs. Here’s a list of some types of Panda-proof content that you can add to your website that your visitors will love.

A Go Daddy-Inspired Lesson in Smart, Sexy Grammar

Go Daddy Commercial

If you possess both a sense of social awareness and an Internet connection, you know talk of Go Daddy’s Super Bowl commercial oozes from the Web kind of like that attention-grabbing, smooch-induced saliva leaked from Bar Refaeli and Jesse Heiman’s locked lips. (The buzz also oozes from websites the way your brain seeps through your ears after watching the commercial too many times.)

Five Great Tools to Enhance Your Content Marketing Efforts

3-plagiarism checker

At the heart of your content marketing strategy should be quality, useful and up-to-date content that your audience will find interesting enough to share with friends and family. You can publish bulks of content each week to get higher search traffic, but if your readers don’t like your articles, they won’t be your fans. If they quickly leave your pages, Google will lower your rankings, so it won’t help your marketing efforts in the long run. Original content with valuable information for your prospective customers will. But you can easily lose track with all the tasks, ideas and plans you need to do. Here are five tools that can help you stay organized and improve your content marketing strategy’s results.